Question 1-

Marketing is a key function of a healthcare institution.

What do you think are the key differences between marketing healthcare services and marketing a tangible product like food, computers etc?

Remember to answer the question and then bring in references. Discuss the importance of what this means to a Healthcare Administrator/Marketer.

Question 2-

Can you differentiate pull marketing from push marketing in healthcare. As you read the "peer posts" from your classmates, be sure to challenge or add to the discussion with references (Remember APA-6)

Remember just saying: "Great post" or "I agree" will not show me your ability to THINK.

You need to 1. Make a point, 2. Bring in a reference to back up your statement. 3. Tell me why this is important to a healthcare administrator. Answering number 3 is key. This is how you synthesis the information and apply it to the world.