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Question: 1. Explain the critical differences between basic service, customer satisfaction, and customer success.

2. Consider some of your recent shopping experiences and discuss instances in which a store was out of stock of items you were planning to purchase. What did you do as a result of the stockout?

3. Consider products you consume. Identify purchases you have made from firms with the following market orientations:

a. Make to stock

b. Make to order

c. Assemble to order

d. Engineer to order In each case, describe the components and your estimate of order-to-delivery lead time that you as the customer experienced.

Operation Management, Management Studies

  • Category:- Operation Management
  • Reference No.:- M92759113

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