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Question: 1. Describe a company that you believe represents the 4Cs well, and provide examples of why you believe they are successful at it.

2. Describe a company that you believe does not do well putting the 4Cs into practice, and provide two (2) examples of why you believe they struggle with it.

3. What recommendations would you give the company who needs to update their approach?

Search the Internet for an article that supports your position and post the link in your thread for everyone to read.

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M92771163
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