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Question 1: Choose one of the five competitive forces in Porter's model. Describe a new opportunity and a new threat due to e-commerce via the Internet for a specific industry of your choosing.

Question 2: Define and contrast the following pairs of terms: dot-com and bricks-and-clicks; intranet and extranet; B2C and B2B.

Question 3: What are some of the potential benefits of B2B applications that use the Internet?

Question 4: Compare and contrast a context diagram (using data flow diagram (DFD) modeling) and a use case diagram (using unified modeling language (UML))?

Question 5: Define the term system. Give an example of a business system, and create a context diagram to show its boundary, environment, inputs, and outputs.

Marketing Management, Management Studies

  • Category:- Marketing Management
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