Question :

1. You are the new manager of market intelligence in arapidly expanding software firm. Many product managers and corporate officers have requested market surveys from you on various products . Design a form for a research proposal that can be completed easily by your research staff and the sponsoring manager. Discuss how your form improves communication of the research objectivebetween the manager and the researcher ?

2. What are the essential differences among nominal ,ordinal, internal and ratio scales. How do these differences affect the statistical analysis techniques we can use?

3. Make a list of the major presentation problems of the student written research reports and student oral research