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Management Studies

Q. What are the Advantages of advertisement?

1) These have long life these aren't easily perishable.

2) It has broad coverage.

3) It tenders geographical selectivity.

4) It is economical

5) It is elastic as advertiser is free to choose any form of support advertising. With in the form as well he is free to select any size, shape, colour scheme etc.

6) For the reason that of large size and bright colours support advertisement is attractive and is competent of gaining attention.

7) IT has repeated exposures therefore it helps to remember the brand name of advertiser.

8) It acts as last minute prompt for persons who are going to purchase a particular product.

9) Support advertisement is extremely useful for local advertising.

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Marketing Management, Management Studies

Category:- Marketing Management
Reference No.:- M9574966

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