Publix super markets inc 2013in preparing your written case, Ask an Expert

Management Studies

Publix Super Markets, Inc., 2013

In preparing your written case analysis, follow the steps outlined below.

• Identify the organization's external opportunities and threats

• Identify the organization's internal strengths and weaknesses.

• Prepare a Strengths/Weaknesses/Opportunities/Threats (SWOT) Matrix.

• Match Key External and Internal Factors to Formulate Strategies. Recommend strategies under the following categories:
SO
WO
ST
WT

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Marketing Management, Management Studies

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