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PT1: Go to one of your favorite stores and take a picture of something that catches your eye-the front entrance from the street, a display rack inside, a sign on the wall, etc. Upload the photo to the discussion thread and provide a summary of the following:

  1. The products offered by the store you visited and why you like shopping there
  2. What the photo shows us about the decisions the store has made regarding one or more of the 4 P's
  3. How these 4 P's work together to keep you coming back again and again

PT2: Which celebrity would you use to endorse Diet Pepsi in attempts to reach a 'different' target group?

Who might you use for regular Pepsi? Diet Coke? Coke Classic? Sprite? Explain and justify your choice for each.

Business Management, Management Studies

  • Category:- Business Management
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