Provide a proposal of blue ocean strategy for a company you choose. Draw Strategy Canvas for the proposal and explain the details for each factor on the canvas. Procedures to finish a strategy canvas: a. Identify the key factors industry is taken for granted as important. b. Identify two major competitors and draw the value curve for them c. Identify new factors you want to eliminate, reduce, increase and create d. Draw the value curve for the company you choose.

Let say the company is Amazon.