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Product features are often the focus of product differentiation efforts. Yet, product features are among the easiest-to-imitate bases of product differentiation and thus among the least likely bases of product differentiation to be a source of sustained competitive advantage. Does this seem paradoxical to you? If no, why not? If yes, how can you resolve this paradox?

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Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M92542657

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