Problemimagine you are a marketing consultant brought in to, Ask an Expert

Management Studies

Problem:

Imagine you are a marketing consultant brought in to help a company who has a product that is so successful they cannot keep up with customer demand.

Required:

Question 1) What questions would you ask and what suggestions would you offer for handling this problem/opportunity?

Include in your discussion a statement on opportunities for integrating with other businesses (creating channel relationships) and for managing supply chain and logistics to keep up with demand and still maintain a high standard of quality for the product.

Answer the given question with comprehensive explanation.

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Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M91147783

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