Primary grouping of direct marketing4cs framework, Ask an Expert

Management Studies

Primary grouping of direct marketing

4Cs framework signifies the key characteristics and shows relative effectiveness of the tools of promotion across various different characteristics.

Three primary groupings are: the ability of each to communicate; costs involved; and control that each tool can maintain.

View complete question

Marketing Management, Management Studies

Category:- Marketing Management
Reference No.:- M9582982

Have any Question?Write your Review or question?

Related Questions in Marketing Management

Question - market entry strategyperform a market entry

Question - Market Entry Strategy Perform a market entry strategy used by Ford Motors evaluating the possible growth opportunities for the company. Use SWOT Analysis and Five Porter's Forces to perform a comprehensive res ...

Question research identify and discuss what the marketing

Question: Research, identify, and discuss what the marketing mix is as well as why it is important to a business. The requirements below must be met for your paper to be accepted and graded: • Attempt APA style, see exam ...

Question why is working capital management importantsome

Question: Why is working capital management important? Some discussion driving points: - What is the equation for NWC? - What are the components that working capital is made up of? - Do you need more working capital as y ...

Question answer the following1which stages of the consumer

Question: Answer the following: 1. Which stages of the consumer decision-making process are affected most by comparison shopping on mobile platforms? Explain. 2. Technology has drastically altered the consumer buying beh ...

Question select a product or service to target post the

Question: Select a product or service to target. Post the product name, the manufacturer's name, and your reasons for choosing it. Prepare a 2-3 page marketing environmental analysis that explains how the appropriate tre ...

Question case studies are an important learning strategy in

Question: Case studies are an important learning strategy in business classes as they provide an opportunity for you to critically analyze events that have taken place in real-life businesses. This develops your critical ...

Question case analysis the cases provide an opportunity to

Question: Case Analysis: The cases provide an opportunity to examine concepts in greater detail and develop problem solving and decision making skills. Students are expected to read and analyze each case, develop and sub ...

Assignment 1 part a your marketing planfor this assignment

Assignment 1: Part A: Your Marketing Plan For this assignment, you will document your hypothetical company's background information and mission statement, your company's short- and long-term goals, an environmental analy ...

Assignment descriptionregarding your research topic

Assignment Description Regarding your research topic selected in unit 1 and your research question, hypothesis and five survey questions created in Unit 2, write a narrative 800-1,000-word paper describing your proposed ...

Question 1 read 5 journalresearch articles that pertain to

Question: 1. Read 5 journal/research articles that pertain to marketing a service (as opposed to a product). Students will then write a 3-5 page report (excluding cover page, abstract, and references) synthesizing those ...

4,153,160 Questions Asked
13,132 Experts
2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

Recent Questions

Ask Marketing Management Expert