Prepare: Aspiring journalists typically dream of delivering stories that will be remembered for years to come. In reality, the story may be remembered, but the person who wrote it may be long forgotten due to the days of short coverage where every piece of news seemingly has an equal chance at being breaking news. With the saturation of mediated technology, those stories that truly are stories will be remembered, and the journalists who write them are often hailed for their work.
Reflect: Search your favorite print, digital, or broadcast publication for an enterprise story. What is your level of engagement with the story? What journalistic style elements are used by the writer to keep the attention of the audience?
Write: Now that you have critically examined the story, write a 250- to 300-word response that discusses your level of engagement and the journalist style used by the writer. In your initial post, you must include at least one in-text citation from the reading material and an additional in-text citation from a scholarly source that you locate in the Ashford University Library or from another credible source. At the end of your post, include your name and a full reference for all sources cited in the body of your post.
Learning Outcomes
This week students will:
1. Analyze enterprise news stories to identify various elements.
2. Compose an enterprise news story for print and broadcast media.
Introduction
At the beginning of this course, you chose an area in specialized journalism and you began to prepare a news story suitable for a real-world print publication and broadcast program. Each week, you explored a variety of genres that allowed you to distinguish their differences and that should have allowed you to gain a deeper understanding about what your specific story will require for your specific audience. As you work on the Final Enterprise News Story, you will analyze current stories in the area you have chosen that will provide you with even more insight about how enterprise news stories are designed.