PowerPoint Presentation

STAGES IN THE CREATIVE PROCESS

FIRST STAGE: SEARCHING FOR CHALLENGES

SECOND STAGE: EXPRESSING THE PROBLEM OR ISSUE

THIRD STAGE: INVESTIGATING THE PROBLEM OR ISSUE

FOURTH STAGE: PRODUCING IDEAS

Use the Four stage process to the following scenario:
Imagine you are the manager of the marketing department for a luxury-brand watch manufacturer. Sales have slowed in recent years, in the wake of the economic downturn.

Develop a PowerPoint Presentation that includes the following:

Identify the source of the problem for employees in your department.

Employ creative-thinking strategies to present a solution to the problem.

Persuade and motivate employees to fully support the plan.

Your presentation should be at least ten slides in length.