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Porter writes about informal and formal fallacies. The goal of this discussion question is to review scenarios and identify one of the specific fallacies depicted. Analyze the scenario and in your response to the executive, point out the fallacy in one of his points. Workplace Scenario (from The art of public speaking) As the service manager for a local home improvement company you have been pleased to see your company expand its size and scope, but you don’t want that growth to come at the expense of customer service. In particular, you’re worried about losing touch with one of the company’s key demographics – women, who make up 55 percent of your customer base. To prevent this from happening, you have developed a plan for a range of personalized services targeted at women, including one-on-one teaching of do-it-yourself skills and free in-home consultations. When you present your plan at a meeting of the company’s management team, you listen as one executive argues in opposition. Among his points are the following: (1) If your plan is adopted, customers will expect more and more special services and eventually will demand free installation of flooring and carpeting; (2) Because a majority of the management team opposes your plan, it must not be a good idea; (3) One of your competitors tried a customer service plan specifically for women, but it did not succeed; therefore, your plan is doomed to failure

Operation Management, Management Studies

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