1. Pine Valle furniture's customer tracking systems project is now ready to move into the system design phase. You are excited because this phase involves designing the new system's forms, reports and database. During this morning's meeting with Jim Woo, he asked you to design several forms and reports for the new customer tracking system.
During the requirements determinations phase Jackie Judson requested that customer profile be created for each customer. The customer profile is established when new customers place their order. Customers will have the option of not completing a profile , however to encourage customer participation a 10 percent discount on the customer total order will be given to each customer who complete a profile. In the beginning , existing customers will also be given the opportunity to participate in the customer profiling process. Customer profiling information will be collected via customer profile form.
Gracie Bresher a marketing executive has requested that the customer tracking system generate a products by demographics summary report. This summary report should Identify pine valet furniture's major furniture category such as bussinnes furniture, living room, dinning room homean kitchen. Within each furniture category, she would like the total sales by region and customer age reported be prepared, these reports will associate custome demographics with specific furniture category items.
Thi hwang a pine valle furniture sales executive would like to know terms of percentage , how any of pine valleys furniture customers are repeat customers and how often they make purchases. Additionally, he would like to have this information categorized by customer type. For each customer type, he would like to know the frequency of the purchases. For instances, does this type of customer place an order at least once a month, at least every six month at least once a year r longer than a year? To be considered a repeat customer , the customer , the
customer must have two separate purchases within a two year period.
A. What data will the Customer Profile Form need to collect? Using the guidelines presented in the chapter, design the Customer Profile Form.
B. Using the guidelines presented in the chapter, design the Products by Demographics Summary Report.
C. Using the guidelines presented in the chapter, design the Customer Purchasing Frequency Report.
D. Modify the dialogue diagram presented in Figure 8-20 to reflect the addition of the Customer Profile Form, Products by Demographics Summary Report, and the Customer Purchasing Frequency Report.