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Part 1

1.1 What are the main advantages and disadvantages of organic growth compared with growth through acquisition or alliance? Use academic sources and reference your answer using the Harvard system.

1.2 Identify and briefly discuss two well-known companies that have developed through organic growth.

Part 2

2.1 Develop a table which summarises the differences and similarities in the type of strategy work typically undertaken by these four groups:

Senior Executive Teams

Middle and front line managers

Strategy specialists e.g. analysts and planners

Strategy Consultants

2.2 If you wanted to get a strategy job after leaving university, what sort of jobs might you be eligible for immediately and what sort of early career roles or further education might provide a stepping stone to achieve your ambition in the longer term?

Part 3

3.1 What is the difference between Strategic Management and Strategic Leadership? Use academic sources and reference your answer using the Harvard system.

3.2 Name two company Chief Executives who you think have demonstrated effective strategic leadership and explain why.

Marketing Management, Management Studies

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