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Part 1: Room manager Strategy Review for Year 1 Quarter 1

1. Strategic Pricing for Year 1 Quarter 1
In this section, describe your overall pricing strategies for your rooms. For example, what is your price positioning in the market? What's the rationale for this price positioning? In other words, describe the big picture of your overall pricing strategies for the hotel.

2. Differential Pricing for Year 1 Quarter 1

In this section, describe how you apply differential pricing for your room sales. For example, how is differential pricing applied to different market segments, to weekday/weekend rooms or to different distribution channels? What is the rationale behind such differential pricing strategies? What kinds of rate fences do you set up to apply differential pricing? What is the rationale behind such rate fence decisions? What are the rate adjustment criteria you set up for late bookings? What is the rationale behind such rate adjustment criteria? What are your inventory control criteria (room letting limits)? What is the rationale behind such inventory control criteria?

Marketing Management, Management Studies

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