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Pandora Makes Users' Music Public

Pandora, the online music company, lets users create personalized music stations that they can stream online, but it also makes those stations viewable to anyone on the Internet who knows someone's email address. For example, someone with the email address sergey@google.com likes a band called Rise Against. Using the email address of Steve Jobs implies he likes country music legend Willie Nelson and jazz trumpeter Chris Botti.42

Do you view your music selection as private or public information? How could someone use this information unethically? Do you see this as a threat for Pandora? Do you think customers will stop using the service? What can Pandora do to ensure customer privacy?

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Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M92028643

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