One of the metrics used in non-traditional media internet, Ask an Expert

Management Studies

One of the metrics used in non-traditional media (internet, social media, etc.) is engagement. Explain what is meant by engagement and why it is important to the marketer.

Studies have shown that email marketing is much more effective than traditional direct mail in that it provides a much greater return on investment (ROI). Detail some of the reasons why email marketing is more effective.

View complete question

Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M91877235

Have any Question?Write your Review or question?

Related Questions in Operation Management

For this scenario consider the organization that you are

For this scenario consider the organization that you are currently employed with. You are responsible for developing training programs to address training needs. At the completion of every program, you conduct an evaluat ...

1 a private college prepares it statements under the fasb

1. A private college prepares it statements under the FASB standards, while the public college prepares its statements under the GASB standards. Can you identify any differences in the financial reports? 2. Choose an ind ...

Think of two leaders in a healthcare organization one is a

Think of two leaders in a healthcare organization. One is a good leader and the other you would consider not to be a great leader. Create a chart that shows each leader, and specific things that each leader does that rel ...

Company is appleapple who you are - software developer team

Company is Apple Apple (who you are - Software developer) (Team you manage – App management ). What type of training do your employee needs? Why do they need training? Need Analysis info Determine an instructional scenar ...

Discussion question complete an analysis to identify

Discussion Question : Complete an analysis to identify features that might not be necessary to the client's needs versus their wants. Identify tasks that can be completed simultaneously in an effort to reduce development ...

1 can culture be a liability for an organization explain

1. Can culture be a liability for an organization? Explain and provide examples. 2. Provide arguments for and against international trade. Discuss trade agreements such as NAFTA, European union and ASEAN. 3. What do you ...

A firm should offer good customer service for all of the

A firm should offer good customer service for all of the following reasons except: a) The cost of finding a new customer is considerably greater than the cost of keeping one you already have. b) Customer service is a man ...

This assignment consists of 2 parts questions about budget

This assignment consists of 2 parts: questions about budget estimation and developing a budget. Part 1 Questions Provide responses to the following questions 1. You are providing a review of contractor bids for a compon ...

1 identfy the personal characteristic an entrepreneurs

1. Identfy the personal characteristic an entrepreneurs should possess to be successful? 2. Analyze the efficacy of Nike's 'Considered' footwear index scoring system. 3. Study Nike's environmental goals and analyze the r ...

Asking the right questions is an important skill for

Asking the right questions is an important skill for strategic decision makers. Here are some questions that might be useful: How can we do that (don’t ask “Why can’t we do that?”)? How else can we do that? What else cou ...

4,153,160 Questions Asked
13,132 Experts
2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

Recent Questions

Ask Operation Management Expert