Once you have developed your product/service, you then need to determine how to make it available to the end user. Using your textbook and the articles from the Databases in the AIU Library, develop a distribution system for the product/service you chose in Unit 1.
Click here for the research requirements and guide for this assignment.
W3 Research.
An overview of distribution channels:
Channel Levels: Direct versus Indirect Distribution
Channel Organizations: Conventional, Vertical, Horizontal and Multichannel Marketing Systems