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Once you have been assigned a segment of the industry, your objectives for this project arc as follows:

• Identify at least three of the current industry trends within your segment.

• Review at least three management career opportunities within your segment. Try to find salary guidelines for positions.

• Identify and familiarize yourself with the industry "key players". Choose one company to highlight and create a company profile for the company selected.

• Present the major technological advancements being made within your segment to remain competitive, enhance service, and improve productivity.

• Determine what changes are being made across the segment in response to sustainability efforts. How are the key players responding to those efforts?

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M91295178
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