Nova chemicals is a plastics and chemical company whose, Ask an Expert

Management Studies

NOVA Chemicals is a plastics and chemical company whose products are used in a wide variety of applications, including food and electronics packaging. It focuses its marketing efforts primarily on companies in the food and electronics industries. NOVA’s specific marketing efforts to its customers are known as: a) targeting b) segmentation c)mass marketing

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Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M91980689

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