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New: submit power point 10 pages for this assignment.

For this project, your team must develop an innovative product that will take the marketplace by storm. To prepare for the demand, which will rival the Snuggie, iPhone4, Chia Pet, and Shake Weight, your team must prepare a comprehensive supply chain management plan. You have the option of using a new product that your current employer is planning to introduce, but change the name/details to avoid any conflicts of interest.

Presentation:

• Use VoiceThread to create the presentation (instructions to follow). Take a moment to view a sample VoiceThread presentation.

• Every member of your team should take part in voice-narrating the presentation.

• The recommended length of the presentation is 8 to 10 minutes, but focus on quality, not quantity.

• The comprehensive supply chain management plan must address/include the following:

1. What is the strategy of the company?

2. What economic, political, environmental, or social issues are important to the launch of your product?

3. What raw materials, parts, and subassemblies will you need? What location (country/state/city) is best suited to provide the material?

4. What tools and/or information can you use to negotiate the best prices for the materials needed to produce your product?

5. What is the sales forecast for the product?

6. What measures will you use to ensure the product quality?

7. What type of inventory policies will you implement to ensure product availability on the shelf and/or fast delivery from online orders?

8. Where will you locate the production and/or assembly facility? Describe the transportation options needed to create the most value for your product.

9. In the event that one student further develops the group product idea, markets and successfully sells the product, what compensation, if any, should the remaining group members expect?

Sharing with the Class and Commenting:

You will need share your team's presentation link with the class by Day 5. Post a link to your team's presentation in the class discussions board titled "Final Group Project Presentation." Each team will be required to comment on every other team's presentation through that class discussion board .

Marketing Management, Management Studies

  • Category:- Marketing Management
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