New belgiumrsquos focus on sustainability whimsy and fun is, Ask an Expert

Management Studies

New Belgium’s focus on sustainability, whimsy, and fun is clearly rooted in its Colorado-based culture and the ethos of its founders and employees. As New Belgium’s distribution continues to expand away from that locale, how can the company make its branding and messaging resonate with consumers in different parts of the country?

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Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M92589295

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