Module Six Blog Guidelines
Overview: The blog activities in this course are designed to be public for all students in this course, as well as your instructor. You should develop your blog using WordPress or Blogger. You should paste the link to your blog post in the discussion forum associated with each task.
Please review the resources below prior to developing your blog, as needed:
Creating a Free Wordpress Blog-Tutorial for Beginners (15:36)
How to Publish a Blog Post (1:32)
Below are some additional resources for improving your blog:
How to Write a Blog Post for Beginners: This article is an introduction to writing blog posts.
Blog Basics: Developing Your Blog: This article examines the purpose of a blog community and how to strengthen and develop that community.
12 Easy Ways to Improve Your Blog: This article examines important elements in developing your own blog.
How to Drastically Improve Your WordPress Blog's Comments: This article examines how to better engage and manage your online community.
Prompt: In this blog assignment, you will assess the use of marketing perspective and its impact on relationships.
After reviewing this 60 Minutes transcript, discuss whether you follow any influencers, and respond to the following questions:
What do you notice about this type of marketing?
What strategies are they employing?
What role do these influencers play in marketing?
How does the use of marketing perspective impact the relationship between the company and consumer?
Rubric
Guidelines for Submission: You should create your blog in WordPress or Blogger and submit a link to it in the discussion forum in Blackboard. Your blog should be written in a professional voice and appropriately formatted for a blog. Any sources cited should cited in APA format. Blog entries must be between 400 and 800 words in length.