Marriott international includes many different hotel chains, Ask an Expert

Management Studies

Marriott International includes many different hotel chains because:

a) it's difficult to change the name of a hotel chain that has been purchased

b) each chain focuses its marketing efforts on the same target market

c) of a high market density

d) each chain focuses its marketing efforts on a different target market

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Business Management, Management Studies

Category:- Business Management
Reference No.:- M91522453

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