Marketing has often been defined in terms of satisfying, Ask an Expert

Management Studies

Marketing has often been defined in terms of satisfying customers’ needs and wants. Critics, however, maintain that marketing goes beyond that and creates needs and wants that did not exist before. They feel marketers encourage consumers to spend more money than they should on goods and services they do not really need.?

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Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M92520793

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