Marketing has evolved from the production era it is now, Ask an Expert

Management Studies

Marketing has evolved from the "production era"; it is now very different. Start by briefly describing that era and the sales era following it. After that, present "the marketing concept". Identify and briefly discuss how emphasizing the marketing concept in strategy has led to improvement in modern marketing efficiency over the shift from the production to the sales to the current version of the consumer eras.

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Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M93111213

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