Marketing for health care - promotion and public, Ask an Expert

Management Studies

Marketing for Health Care - Promotion and Public Relations

Choose two existing health care organizations that are in the same discipline (such as hospital-hospital, insurance company-insurance company, etc.).

Discuss each organization's positioning and differentiation strategies in a 1,400- to 1,750-word paper. Include the similarities and differences between these two organizations.

Review the Positioning and Differentiation Paper document in the Materials section of the student website for more information.

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Marketing Management, Management Studies

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