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Many popular websites require that your computer accept 'cookies" in order to run properly. These cookies often collect market-value data which the website can use to target ads or sell to other ad suppliers. It is sort of like taking your ID every time you shop at WalMart.

In your opinion is this:

a) an unreasonable intrusion into consumer privacy,

b) an effective way to gather reliable market data and finally,

c) would people also allow their computer webcam to be turned on when the ad runs to see how the consumer reacts….please explain your answers.

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Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M92572487

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