Managing Business Strategy Assignment Question

Tesco case study Vision, values and business strategies

Case Study Questions:

1. Discuss your understanding of the term 'responsible retailer' and its relationship with Tesco's 'The Essentials'. Critically evaluate this and the Tesco's CSR activities such as the 'Three Big Ambitions' their role to enhance the competitive advantage of Tesco? Justify your answer by providing examples.

2. Based on the information from the case study, conduct a SWOT analysis of Tesco and identify and evaluate the competitive strategy pursed by Tesco. Justify your answer.

3. Discuss by giving examples, why the monitoring and evaluation is important in strategic planning. Further analyse Tesco's Seven Part Strategy and how is it related to the vision and values and comment on its overall impact on the company?

4. Analyse Tesco's strategy to a local supermarket of your choice and based on the overall learnings from this case study and this module, suggest how various initiatives that could be emulated locally? Justify your answer.

Assignment Brief -

This assignment requires students to demonstrate analytical skills learned in this module. Furthermore, you are encouraged to use the relevant tools and theories learnt in this module to justify your answer. For your research, you are to use various sources such as the web, textbooks, journals and other resources.

You are required to prepare a written report and provide proper citation and referencing based on the Harvard Referencing System. The maximum word count should be 3,500 words.

Attachment:- Case Study.rar