problem1. Mention and describe the brand-building steps?
problem2. Describe the term position and brand Image?
problem3. Why is trust the primary construct in brand relationship?
problem4. Illustrate out the term Promotion Objectives.
problem5. Make a distinction between Active Media and Passive Media with clear illustrations.
problem6. Demonstrate how a destination marketer can optimize both types of media for effecting marketing positioning?
problem7. Illustrate out the term personal selling in context of service industry?
problem8. Demonstrate the promotional decision process.