M-commerce allows marketers to engage in location commerce, Ask an Expert

Management Studies

M-commerce allows marketers to engage in location commerce when they can identify where consumers are and send them messages about a local store. Do you think consumers will respond positively to this?

What do you think are the benefits for consumers of location commerce? Do you see any drawbacks (such as invasion of privacy)?

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Business Management, Management Studies

Category:- Business Management
Reference No.:- M92041285

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