List three positive and three negative impacts of social networking. In your opinion, determine whether the positive impacts outweigh the negative impacts for a company determined to increase company awareness. Describe the role of the CIO in relationship to social networking and the organization. Describe the key activities that the CIO should be engaged in.

Discuss ways that the IT organization can counter the negative impacts of social networking. Explain how the IT organization can maintain an ethical posture while managing organizational behavior related to social networking.