Learning Activity/Discussion 1: "Critical Factors in Franchising"

Discuss the critical questions a franchisee should consider when entering into a potential franchise contractual agreement, as well as the information to be provided through the key required franchisor documents: the Offering Agreement and the Uniformed Franchising Offering Circular (or FTC Disclosure)

Also. consider the dynamics, opportunities for acquiring a franchise, or franchising your business model, as well as the due diligence required. While some might not regard franchise acquisition as entrepreneurship in its purest form, it nonetheless is a viable option for those seeking quasi-independent opportunities.

Learning Activity #2: Crowdsourcing

Using the subject NY Times article "Crowdsourcing to Get Ideas, and Perhaps Save Money" By CONSTANCE GUSTKE, please discuss crowd dynamics in terms of research, market testing, and potential financing for a small business venture.