Learning Activity #1

The ultimate goal of effective strategic management is to achieve and maintain a competitive advantage (David, 2013). Over the past 7 weeks we've spent time understanding the fundamentals of strategic management: formulation, implementation and evaluation. As you think over the learnings of the past 7 weeks and the goal of achieving and maintaining a competitive advantage you must also think about effective decision making, which is critical to an organizations success.

In your opinion, what is the single major benefit of using a strategic management approach to decision making? There is really no right or wrong answer, however, please support and justify your answer using APA formatted references. (about 200 words)

Learning Activity #2

What was your "aha moment" regarding the strategic management process over the past 7 weeks? Again, there is no right or wrong answer, but please explain why you thought this moment of learning was so critical to your overall understanding of strategic management. (200 words)