Key to Successful Time-boxed Scheduling: Effective Prioritization of Product Features

Brandon Walsh is new product development manager for automaker ModernVehicles. He employs a focus group to help him determine what key features his new vehicle should have. Following are the features arising from the focus group study:

Anti-lock braking system

All digital display

Navigation system

Remote start

Collision avoidance

Clearly, the more features Brandon adds to the vehicle, the more expensive the vehicle will be. He is not certain that he wants to add all the features in the list, so he uses the Poor Man’s Hierarchy to prioritize the features.

Using the Poor Man’s Hierarchy, prioritize the features that Brandon proposes to include in his newly designed vehicle.