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Ionic breeze is a device that collects dirt and particles from the air, but you know that it leaves a lot behind. A room gets a little cleaner, but the device will generally not make it pristine.

(1) What is the objective value of the Ionic Breeze? How can it improve or enhance the life of the user?

(2) Many businesses are interested in creating a workplace with clean healthy air. What do you say to a potential customer who owns a business and is aware of the limitations of the Ionic Breeze but wants to convince his employees that the air at work is thoroughly scrubbed?

(3) Do you want to manufacture and market the Ionic Breeze or would you prefer to sell the rights to someone else? Explain your answer.

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