(Answered) Internet for two REI competitors

Management Studies

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Search the Internet for two REI competitors. Analyze each competitor's overall positioning in the market. How closely does each company appear to match REI and its product lines?
Write a comparison for each competitor's site. Include your best guess of each competitor's target market segment, based on the information provided on its Web site and the competitor's product line.
As part of your comparison, include a rating (your perception) of the priority of each item to customers (1-5, with 1 being the highest), and the importance for REI to address each item (1-5, with 1 being the highest)

Use APA format and be sure to list your references.

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