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Instructions: Complete this document and submit it to your instructor using the course drop box labeled for this assignment.

This is an assignment that should be completed if you have a "No Go" or "Try Again" at any point of your hypothesis testing process. Complete the questions below.

1. Do you have enough information to proceed with the next step of the feasibility study? If not, what additional information do you need to make this decision and how will you gather this information?

2. Does your data indicate you do not have a strong value proposition? If so, how could you Pivot to strengthen your value proposition? Consider at least one way to pivot for each of the following:
a. Customer Need Pivot:

b. Customer Segment Pivot:

c. Business Architecture Pivot:

d. Zoom-in Feature Pivot:

e. Zoom-out Feature Pivot:

f. Technology Pivot:

g. Channel Pivot:

h. Platform Pivot:

3. Of those potential pivots listed above, which of them are most promising and why?

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