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Management Studies

In your assignment groups, create and submit a one page business idea paper. The paper should include:

A. A brief explanation of the idea. Include a description of the product and/or SERVICE. Provide more detail if the concept is novel.

B. An identification of the target market.

C. Identification and brief explanation of the need being met.

D. An explanation of how the product or service will meet the needs of your target market better than current alternatives.

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Marketing Management, Management Studies

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