In this module's assigned readings in Chapter 5 of Strategic management of health care organizations, you learned the importance of an organizational mission, vision, values, and strategic goals for a healthcare organization. For this self-assessment, compose a one-page paper that addresses the following.
- Describe the mission, vision, values, and strategic goals of your selected healthcare organization.
- Discuss the purpose of the healthcare organization's mission, the mental vision of what leaders want to achieve, the values they hold dear, and the strategic goals, or end result.
Illumina's mission is to unlock the power of genome to transform healthcare and beyond by delivering not only innovative but also flexible and scalable solutions. Illumina's vision is to be the leading provider of integrated solutions that advance the understanding of genetics and health. Illumina's values are innovation, constant creation of great products, deep collaboration with their customers, open to new ideas, desire to move fast and embrace change. Illumina's goal is to improve human health by improving the understanding of genetics and health and by allowing their customers to accelerate the collection, analysis, and application of biological information.
The purpose of Illumina's mission is to provide leading-edge and cost-effective sequencing and array-based solutions to the researchers to help with basic and translational research and study of the biological systems. Also, the purpose of their mission is to provide products and services to identify rare genetic diseases, improve food safety and supply, and revolutionize cancer treatment by early detection and development of targeted treatment. Illumina's comprehensive products support multiple cancer research applications including studies of DNA, RNA, epigenetics, and more to uncover new insights into the biology of cancer that can lead to meaningful advances in personalized medicine. The purpose of the Illumina's vision is to maintain the culture of innovation, reach far beyond the research world and bring genomics into the clinical applications that will lead to better health outcomes by making informed diagnoses based on patients' genome. The purpose of Illumina's values is to (develop a culture of innovation by keeping an open mind and evaluating and pursuing new ideas to develop better and improved products to improve human future) improve the future for humanity by driving towards innovation, collaboration, relentlessly pursuing new products and by holding change. The purpose of Illumina's goal is to improve human health and they will achieve this goal by expanding their technologies into multiple product lines and market segments, seeking new technologies through strategic acquisitions, strengthening their technological leadership and by focusing on emerging high-growth markets.