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In this assignment you are asked to write a 3- to 4-page paper (not counting the title page or references) in which you address the following:

After reading the Norman article on the background page (and other background materials), describe three or four useful tools for making the wait at a large department store checkout line (or other relevant customer waiting scenario) more tolerable. Also discuss the concept of "Buffering" as described by Norman. How does this improve the waiting experience of customers?

Marketing Management, Management Studies

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