In this assessment, your task is to reflect broadly on the role of business, how to communicate and acts on a social issues facing it in any society. Take time to reflect on the arguments and pieces of information presented in the literature. You will need to read widely and broadly. Review the behaviours, actions and corporate communication of one of the companies listed below of your choice:-

1. Qantas
2. Woolworths
3. Telstra
4. Coles
5. ANZ Bank
6. Toyota
7. BHP

In your own words:

1. Examine and critique an aspect of the company's performance with regards to fulfilling the needs within society.

2. Analyse the company's current corporate image.

3. Highlight both areas of achievement and those requiring improvements. Do not focus only the positive or negative aspects.

4 Examine and discuss the impacts and implications of the company's action on society and stakeholders.

5. Provide you're on - balance recommendations & conclusions about the company's performance in society.