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In the land of free trade the public does not view all industries as equal. Do you believe that is ethical? Do you believe that some industries are unfairly targeted? Should it not be consumers' choice to partake in products that are not healthy for them, or do those companies have an ethical obligation to protect people? In this assignment you will choose one (1) industry to write about. Ideas could include tobacco, soda, alcohol, casinos, or candy companies, just to name a few.

Write a one and a half to two (1 ½ - 2) page paper in which you:

1. Become an advocate for either the consumer or the industry. Prepare an argument explaining the major reasons why you support either the consumer or the industry. Make sure to include details on the role capitalism plays in corporate decision-making.

2. Use at least two (2) quality references. Note: Wikipedia and other Websites do not qualify as academic resources.

Your assignment must follow these formatting requirements:

  • Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format.
  • Include a cover page containing the title of the assignment. The cover page and the reference page are not included in the required assignment page length.

The specific course learning outcomes associated with this assignment are:

  • Determine the considerations for and process of ethical business decision making to balance corporate and social responsibilities and address moral, economic, and legal concerns.
  • Analyze selected business situations using the predominant ethical theories, such as utilitarian, Kantian, and virtue ethics to guide ethical business decision making. 
  • Use technology and information resources to research issues in business ethics.
  • Write clearly and concisely about business ethics using proper writing mechanics

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M91592090
  • Price:- $20

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