In terms of managing customer expectations what are the, Ask an Expert

Management Studies

In terms of managing customer expectations, what are the three possible outcomes that may occur when expectations are compared to actual product performance? What should marketers do to manage expectations effectively, especially when customers’ expectations are unrealistic? Should a firm attempt to delight its customers by constantly exceeding their highest expectations?

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Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M91643187

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