In Samsung company, what problem, dilemma, or opportunity that requires significant change?

Formulate a plan for implementing the change as it relates to your identified change opportunity using an identified change theory. Remember, the central challenge in change is changing people's behavior.

While one can make the business case for change through analysis, productivity, cost saving, etc., it is the people who must be convinced and have buy-in to change.

Please be sure to remember the "people factor" when writing this. In identifying your change opportunity, what past experiences with change have the affected groups had?