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In different cultures, perceptions about the proper roles for men and women, that is, gender roles, can vary greatly. Select one of the countries listed below or some other country of your choice.

Conduct research to learn about the beliefs about gender roles held by people in that country. You should be able to find some information about the country on the Internet.

If possible, find someone who is a native of the country or has visited the country. Prepare a report on the results of your research and the implications for global marketers.
a. France
b. China
c. Japan
d. Mexico
e. Egypt

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M92040050

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