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In days of old, a wandering youth happened upon a group of workers in a rock quarry. Stopping by the first worker, the youth said: “What are you doing?” The worker grimaced and groaned and replied: “I am trying to shape this stone, and it is backbreaking work.” Moving to the next worker, the youth repeated the question. This worker showed little emotion and answered: “I am shaping a stone for a building.” Moving to the third worker, the youth heard singing from the worker. “What are you doing?” asked the youth. “I am helping to build a cathedral,” the worker proudly replied. What are the motivation and job design lessons of this ancient story? Relate to one of the workers in the story and discuss what motivated you and the job design of the situation.

Marketing Management, Management Studies

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